When you choose Maxwell+Miller, you’ll be partnering with people who have been there done that. No on-the-job training at your expense. You’ll be working directly with senior people who have the backgrounds and knowhow to develop branding strategies and ideas that connect with customers and bring positive results.


 

GREG MILLER
President/Creative Director

Greg began his career in Kalamazoo, MI, then headed to Chicago where he led creative teams at some of the country’s largest agencies. He developed brand strategies and created campaigns for such national brands as Coors, Sunkist, Sears, Kraft and many others. Greg returned to Kalamazoo where, along with managing Maxwell+Miller, he remains a hands-on brand strategist and creative director.

 

Why that is important to you

You will get strategies and ideas proven to build business. His campaign for Wrigley’s Spearmint Gum won a Gold Award from the American Marketing Association for advertising effectiveness.


 

LISA HALL
Account Director

Lisa began her career in marketing at Walt Disney World, where she worked with staff in all divisions, as well as executives ranking as high as the President of Walt Disney Attractions. She then moved to Indianapolis where she was the Marketing Manager for the State of Indiana Tourism Division. Among other duties, she was responsible for tracking the effectiveness of all advertising and promotions. She then joined Maxwell+Miller where she oversees the marketing aspects of the agency’s accounts as well as spearheading all online activities.

 

Why that is important to you

Going from the in-house agency at Disney, to the client side at Indiana Tourism gives her a unique understanding of strategic branding from both perspectives.


 

DAN WILLOUGHBY
Associate Creative Director

After graduating from the Kendall College of Art and Design, Dan joined a Detroit agency where he honed his skills as an art director and idea generator. He then went across the lake to Chicago where he created award-winning work for a major Chicago agency. He then joined Maxwell+Miller where he supervises graphics and digital for all the agency’s accounts.

 

Why that is important to you

Dan’s expertise is solving problems through innovative graphic solutions. Online or traditional, he brings a total commitment to design that graphically represents the brand and connects businesses with customers.


 

RUTH NURRIE
Media Director

Ruth began her career at a radio station in Big Rapids, Michigan. She then moved on to WXYZ in Detroit and WKZO in Kalamazoo. She managed her own agency before joining Maxwell+Miller. Ruth has planned and bought national, regional and local schedules for all the agency’s clients. That includes traditional media as well as online messages on everything from mobile phones to social media to websites.

 

Why that is important to you

Ruth understands the importance of strategic media planning, and the value of an integrated campaign. No two clients are the same, and neither is her approach to their media plans and schedules. She has a great feel for delivering brand messages to customers how and when they want them.


 

TOM REPP
Strategic Partner

Tom brings a high level of strategic and marketing expertise to our industrial clients. He is particularly involved with online strategies, website development and branded content. Tom has more than 20 years experience in the industrial sector and knows how to uncover and communicate the brand differentiators that separate a manufacturing firm from their competition.

 

Why that is important to you

You’ll be getting a unique combination of industrial knowhow, communications savvy, and online proficiency. Just what it takes to increase awareness, leads and sales.


 

DAVE EICK
Strategic Partner

Dave oversees the Southfield office and brings his major agency experience to all of our clients. While at major Detroit agencies he supervised the General Motors/GMC Truck retail marketing program; major portions of Chevrolet, Phillips Electronics and Magnavox accounts; and the Chrysler/Jeep/Eagle National Dealer Group. Dave also is the publisher of X-OLOGY, the official magazine of Automation Alley.

 

Why that is important to you

You’ll be able to tap into the results-oriented experience Dave has gained in two of today’s most competitive categories automotive and technology.