Ruth knows media inside-out. She began her career at a little radio station is Big Rapids. She then moved on to bigger things at WXYZ in Detroit. One thing led to another, and that led her to WKZO in Kalamazoo, then to her own agency before joining Maxwell + Miller. Ruth has planned and bought national, regional and local schedules for all the agency’s clients. That includes traditional media as well as interactive messages on everything from mobile phones to Facebook to websites.

Why that’s important to you

Whether she’s planning and buying for new media or old, Ruth simply doesn’t believe in rate card costs. Our clients think the money she saves them is the biggest achievement of all.

Quotable

“Yeah, I can get you an extension.” See, Ruth makes a point of getting to know her media rep personally. And in a business like ours, that comes in mighty handy.

Real life

Ruth has a heart as big as all outdoors. She takes care of the elderly, of people less fortunate, of her grandchildren. She’s the first one there with a helping hand and the last one to turn down someone in need.